Data Scientist Web Analytics – HQ – Madrid

  • Jornada Completa
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  • Madrid

NH Hotel Group

Data Scientist Web Analytics – HQ – Madrid

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Main Functions

–      Produce KPI reports and dashboards (daily, weekly, monthly and ad-hoc) and perform data analysis gathering information from a variety of systems and tools (including Business Object, Google Analytics, Excel, Access) to understand the web performance.

–      Analysis of all site metrics and user behavior (revenue, site performance, traffic data, landing pages, campaign results, etc). Extractions and automated reports.

–      Assist the implementation, audit and manage of measurement tools: Google Analytics and Business Object. Technical documentation and support for tracking purposes.

–      Work with internal customers to define and understand their reporting requirements.


–      Relevant bachelor’s degree in a quantitative field; graduate degree within a science, mathematics, operations, business, digital marketing, or research field preferred.

–      3+ years professional experience in a Business Intelligence or Web analytics department using Business Intelligence tools and Google Analytics.

–      A track record of problem solving through experimental design and analytical methods.

–      Ability to work effectively, deploy consistent quality, and provide guidance on what decisions should be made is a must-have skill.

–      A track record of driving business decisions with clear communication and team collaboration.

–      Experience in BI intelligence tools, management reporting is a must (BO, PowerBI, Qlik, Tableau, etc).

–      Experience using Web Analytic Tools such as Google Analytics or Omniture.

–      Experience in implementation and debugging web tracking solutions (Tag Manager).

–      Experience developing analytical projects within Google Cloud Platform, Azure, etc.

–      Experience executing custom analytical work using SQL, BQ, Python and R.

–      Web and Online Marketing background.

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